David Cherian
Open to Product Design Lead roles

Product design lead shipping across fintech, logistics and banking.

Eight years turning complex, regulated systems into products people can actually use. Previously Triumph, Xero and NAB, working end to end from discovery through to the pixels that ship.

$700M
new product expansion
120%
increase in new customer acquisition
9,000+ hrs
returned to bankers

Selected work

01 Triumph · Product expansion

Less-than-truckload

Expanded a mature freight-payments platform into a new $700M market without touching its reliability, delivering $750K in early ARR.

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Less-than-truckload case study
02 Triumph · Platform redesign

Modernising a legacy core

A comprehensive redesign that pulled an ageing product back into the company ecosystem, returning ~335 days of efficiency gains and $81K ARR.

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Platform redesign case study
03 Xero · Product with government

Sales tax automation

Automated filing with Singapore's tax authority, built from customer discovery for a brand-new team. Subscriptions up 120%.

View case study →
Sales tax automation case study

Endorsements

“A stand-out designer, communicator and strategist. He has the unique ability to attend to both the details and the big picture.”
Angela BlissEx-Head of Design, NAB
“One of those rare people whose curiosity, creativity and pragmatism effortlessly combine into one.”
Robert LeeDirector of Product Innovation, Visa
“Highly passionate and very meticulous. His ability to capture key insights and turn them into useful solutions is a strength.”
Kyle MorganLead Researcher, Applied AI, Google

Keen to hear more? Lets talk

Emaildavidcherian7@gmail.com Sociallinkedin.com/in/davidcherian
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